Brand Manager MY

Malaysia

JOB TYPE

Full Time

About the Role

  • Develop strategies and manage marketing campaigns across print, broadcast, and online platforms to ensure that products and services meet customers’ expectations and to build the credibility of brands

  • Assist product development, pricing, and new product launches as well as developing new business opportunities 

  • Monitor market trends, research consumer markets, and competitors’ activities 

  • Manage multi and concurrent projects in order to fulfill company objectives 

  • Utilize social media through engaging content to achieve campaign target and revenue 

  • Manage a team of the brand team working on brand initiatives 

  • Measure the performance of all campaigns, and assess ROI and KPIs 

  • Create a report from campaigns, product sales, and cost

Requirements

  • Based in Malaysia (native will be a plus point), reporting to the country head and working closely with Indonesia team Proven ability to develop brand and marketing strategies, especially in the e-commerce/ online industry and strong stakeholder/ people management 

  • Strong knowledge of Thailand market behavior & fashion trends, experience in identifying target audiences and devising effective campaigns (excellent understanding of the full marketing mix)

  • Possess strong analytical skills & business acumen partnered with a creative mind, data-driven thinking, and an affinity for numbers 

  • Comfortable working in fast-paced & multi-national environments Fluent in English (written & oral)

  • Experienced in a global/ regional work environment will be a plus point 

  • Background: fashion retail/ e-commerce/ consultant/ proven experience as BM

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